Brief
Alore is a comprehensive growth enablement platform that empowers businesses to efficiently manage and visualize their sales and growth funnel from one central location. They specialize in lead generation through effective email and LinkedIn marketing channels, providing a seamless solution for businesses to accelerate their growth.
Approach
At Alore, I spearheaded lead generation using LinkedIn and email channels. Implementing drip campaigns, I sent a sequence of 5 strategic emails and LinkedIn messages to prospects over 10 days, converting them into qualified leads. The in-house CRM tools streamlined campaign management, optimizing lead nurturing and conversion.
Highlights
- Generated more than 10,000 dollars annually by giving leads (meetings) to B2B companies.
- Developed a deep understanding of the SAP market in the USA, Germany, and Australia.
- I have had the opportunity to work with reputable companies in the technology, creative, and EdTech industries.
Challenges
- Getting the leads from the USA and UK was a bit tricky.
- Had to do manual outreach for some of the industries, like the social listening software industry.
- Managing the APAC, EMEA and AMER together.
- Getting prospective data from LinkedIn Sales Navigator.